So, it has been announced that WoW Subscriptions have fallen by a dramatic 1.3 million in the last 3 months. Owch. Activision CEO's are trying to offset the statements by saying that WoW is still the leading MMO with the largest subscriber base, but how long can they keep saying that before it isn't true? In 2010, Blizz had over 12 million subscribers, and now it has fallen to 8 over the course of about 3 years. The numbers are starting to drop faster and faster.
What does this mean for Blizz? How will they continue? This puts a lot of pressure on the next expansion, and I think it shows that there needs to be some change if WoW wants to keep their subscribers. A lot of people DON'T play the game because of the monthly charge. What if Blizz decreased the price down to about 10 a month, or maybe even 12? I know it isn't that easy, and would directly impact the company's income, but maybe it would draw more subscribers back, which actually would make the company more money.
Mechanics wise, I don't think it's easy to change mechanics and the way things run if players have been used to something specific for about a decade. Players are being taken over to other MMO's that feel more worthwhile, and honestly are a change of pace. I believe that every WoW player gets that hunch to play the game, and is drawn back after a break. In fact, I'm going through that hunch right now, and I only cancelled my account in February (don't worry, I promise I'll be back to make guides).
But I hope that Blizz can find something to really make this game "come alive" again or so to speak. I will hopefully be interning with Blizzard next Summer, and as you guys all know, I have a bunch of ideas to share with them. Who know though, maybe Blizzard knows it's time to move onto something bigger and better. I hope not though, because WoW has been my baby, and to see it fade and die down the way it has is truly depressing.
Damn it.
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